"To create knowledge that gives world citizens a good quality of life".
"To be a leader in innovation and world-class professional development for future industrial advancement in the Eastern region."
To create knowledge through research, innovation, and technology to support and enhance national competitiveness.
To develop a capable workforce that responds to national and global transformation across all life stages.
To establish a model learning society that empowers community and social well-being.
1. Enhancing the University’s Research and Innovation through International Collaboration
2. Developing Learning Innovation to Support Life-long Learning and Future Industry Workforce
3. Advancing the University towards Internationalization and Strategic Partnerships
4. Transforming into a High-Performance Organization (HPO)
Personal Mastery and Innovation Mind: Be an expert and has innovative ideas.
Adaptability: Adapt to new things quickly.
Synergy: Join forces as a team
Altruism and Stakeholder Focus: primarily focus on the benefits of society and customers.